The OnShelf Group (OnShelf Pharma) is a South African healthcare sales, merchandising, and distribution agency that supports pharmaceutical and consumer health brands in the retail and pharmacy sectors. Founded in 2012 and headquartered in Centurion, Gauteng, the company works closely with manufacturers, retailers, and pharmacy chains to improve product visibility, availability, and sales performance in the healthcare marketplace. Built by fast-moving consumer goods (FMCG) specialists, the group positions itself as a strategic retail partner that provides marketing insight, key account management, and in-store execution to help brands grow within competitive pharmacy environments.
Through its OnShelf Pharma division, the company offers a range of services including field sales, retail merchandising, shopper marketing, category management, and distribution support for healthcare and pharmaceutical products. The organisation works as an extension of its clients’ businesses by providing on-the-ground expertise in pharmacies and retail outlets, ensuring products are effectively marketed and correctly positioned on shelves. With a growing national footprint and a team of trained sales professionals, The OnShelf Group aims to drive brand growth, improve retail execution, and strengthen connections between healthcare brands, retailers, and consumers.